Baywatch-Themed Playable Ad
Phunware helped promote a huge summer 2017 movie release with a unique Baywatch: Rules of the Bay playable ad format and supporting trailer videos. Download this case study to learn more about how the campaign drove the following results for Paramount Pictures International and its agency, MEC:
- 29.2K mini-game engagements (>50% engagement rate)
- 4.9M impressions
- 8K total replays
- 1.2K total trailer views
- Avg. dwell time 4:13
